Privacy Policy

Last updated: June 2026

This Privacy Policy is issued by The Ultimate Manifestation Journey Ltd (trading as THE UMJ) (“we”, “us”, “our”). It explains how we collect, use, store and protect your personal data when you visit our website theumj.com, purchase products, subscribe to our communications, engage with our spiritual wellness content, or use our AI Chakra Guide.

We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Website: https://theumj.com
Business location: United Kingdom
General contact email: info@theumj.com
AI Chakra Guide privacy inquiries: privacy@theumj.com

1. Information We Collect

We may collect and process the following types of personal data:

Personal Information You Provide

Name
Email address
Billing and shipping address
Payment-related details (processed securely by third-party providers)
Account login information
Newsletter subscription details
Communications you send to us (emails, contact forms)

Automatically Collected Information
When you visit theumj.com, we may automatically collect:

IP address
Browser type and device information
Pages visited and time spent on the website
Referral sources
Cookie and analytics data

2. How We Use Your Information

We use your personal data for the following purposes:

To operate, maintain, and improve the website
To process and fulfil orders for physical and digital products
To deliver purchased content, journals, recipe books, or wellness items
To send newsletters, promotions, and updates (with your consent)
To respond to enquiries and provide customer support
To comply with legal and regulatory obligations
To improve user experience, analytics, and website performance

3. Legal Basis for Processing (UK GDPR)

We process personal data under the following lawful bases:

Consent – for newsletters, marketing emails, and cookies
Contract – to fulfil purchases and deliver products
Legal obligation – accounting, tax, and compliance requirements
Legitimate interests – improving our services and website functionality

4. Marketing Communications

If you subscribe to our mailing list, we may send you:

Spiritual wellness updates
Product announcements
Discounts and promotions

You can unsubscribe at any time by clicking the link in our emails or contacting us at info@theumj.com.

5. Cookies and Tracking Technologies

THE UMJ uses cookies and similar technologies to:

Ensure the website functions properly
Analyse traffic and user behaviour
Improve content and performance
Support marketing and promotional activities

You can manage or withdraw cookie consent through our cookie banner or browser settings.
For more information, see our Cookie Policy.

6. Sharing Your Data

We do not sell your personal data.
We may share data with trusted third parties only where necessary, including:

Payment processors (for example, Stripe, PayPal)
Website hosting and ecommerce platforms
Email marketing providers
Analytics services (for example, Google Analytics)

All third parties are required to process data securely and in compliance with UK GDPR.

7. Third-Party Links

Our website may contain links to third-party websites, including meditation resources or external retailers. We are not responsible for the privacy practices or content of those websites. Please review their privacy policies before providing personal data.

8. Data Security

We take appropriate technical and organisational measures to protect your personal data, including:

Secure servers and SSL encryption
Restricted access to personal information
Reputable third-party service providers

However, no method of transmission over the internet is 100 per cent secure.

9. Data Retention

We retain personal data only for as long as necessary to:

Fulfil the purposes outlined in this policy
Comply with legal, accounting, and tax obligations

When data is no longer required, it is securely deleted or anonymised.

10. Your Data Protection Rights (UK)

Under UK GDPR, you have the right to:

Access your personal data
Request correction of inaccurate data
Request deletion of your data
Object to or restrict processing
Withdraw consent at any time
Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact us at info@theumj.com (or privacy@theumj.com for matters relating to the AI Chakra Guide).

11. Children’s Privacy

THE UMJ does not knowingly collect personal data from children under the age of 16. If you believe a child has provided us with personal data, please contact us so we can remove it. Additional age restrictions apply to the AI Chakra Guide (see Section 12 below).

12. AI Chakra Guide

This section explains how The Ultimate Manifestation Journey Ltd collects and uses your information when you interact with the AI Chakra Guide (the “Guide”), our conversational AI experience. It forms part of and supplements the main Privacy Policy above. Where this section conflicts with the main policy in relation to the Guide, this section applies.

12.1 Who is responsible for your data

Data controller: The Ultimate Manifestation Journey Ltd.
Registered address: Suite A, 82 James Carter Road, Mildenhall, IP28 7DE, United Kingdom.
Contact: privacy@theumj.com

The Ultimate Manifestation Journey Ltd is the data controller responsible for your personal data when you use the Guide. As a UK business that processes personal data electronically, we are subject to the UK GDPR and the Data Protection Act 2018 and are registered with the Information Commissioner’s Office (ICO).

12.2 What the Guide collects

Depending on how you choose to interact, the Guide may process the following:

Voice input – if you select “Yes, I’m ready to talk”, your device microphone captures what you say so it can be converted to text. Speech-to-text is performed by your web browser’s built-in speech recognition.
Typed input – if you choose to type, we process the text you enter.
Conversation content – the messages exchanged between you and the Guide during a session, including any name or details you choose to share.
Approximate location – with your permission, your device’s approximate (city-level) location is used to personalise the conversation with relevant context such as local weather and time of day.
Technical data – standard information such as device type and browser, handled as set out in our main Privacy Policy.

The Guide processes your conversation only for the duration of your session in order to generate responses. We do not save your conversation transcripts to a UMJ database. Your messages are, however, transmitted to the third-party providers listed below so the Guide can function.

12.3 How your microphone is used

The microphone is only activated after you tick the consent box and select “Yes, I’m ready to talk”. You stay in control: you can mute the microphone at any time using the on-screen button, switch to typing, or close the Guide. Your browser will also request its own microphone permission, which you can withdraw at any time in your browser settings. The Guide listens only during an active conversation and pauses while it is speaking.

12.4 Third parties that process your conversation

To make the Guide work, parts of your interaction are sent to trusted service providers who act as our processors:

Anthropic – generates the Guide’s conversational responses (AI model provider).
ElevenLabs – converts the Guide’s replies into spoken voice (text-to-speech).
Open-Meteo – provides local weather context from your approximate location.
BigDataCloud – converts approximate coordinates into a city name for context.
Cloudflare – hosts the Guide and routes requests securely.

Anthropic and ElevenLabs are based in the United States, which means some of your conversation data is processed outside the UK. Such transfers are made under appropriate safeguards as required by UK data protection law, including standard contractual clauses where applicable. We encourage you to review these providers’ own privacy policies for further detail.

12.5 Legal basis for processing

Under the UK GDPR we rely on your consent as the legal basis for processing your voice, approximate location, and conversation data through the Guide. You give that consent by ticking the box and starting a conversation. You can withdraw it at any time by ending the conversation, declining microphone or location access, or contacting us at privacy@theumj.com. Withdrawing consent does not affect processing carried out before withdrawal.

12.6 How long we keep it

UMJ does not retain your conversations on our own systems; they exist only for the duration of your session. Any processing or temporary handling by the third-party providers above is governed by their respective retention and privacy terms. Where we hold related records (for example, if you contact us by email), we keep them only as long as necessary for the purpose described in our main Privacy Policy.

12.7 Your rights

Under UK data protection law you have the right to access, correct, or erase your personal data, to object to or restrict processing, to data portability, and to withdraw consent at any time. To exercise any of these rights in relation to the Guide, contact us at privacy@theumj.com. You also have the right to lodge a complaint with the UK Information Commissioner’s Office at ico.org.uk or by calling 0303 123 1113.

12.8 Children

The AI Chakra Guide is intended for adults aged 18 and over. It is not directed at children, and we do not knowingly collect personal data from children through the Guide. If you believe a child has provided personal data through the Guide, please contact us so we can remove it.

12.9 Important limits

The Guide is an AI tool for reflection, motivation, and general wellbeing. It does not provide medical, psychological, legal, or financial advice and must not be relied upon as a substitute for a qualified professional. If you are in crisis or need urgent help, please contact a medical professional, NHS 111, the Samaritans on 116 123, or your local emergency services.

12.10 Changes to this section

We may update this section as the Guide evolves. Material changes will be reflected on this page with a revised “last updated” date.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date. The date at the top of this policy reflects the most recent revision.

14. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact:

General enquiries: info@theumj.com
AI Chakra Guide privacy matters: privacy@theumj.com
Website: https://theumj.com/contact

The Ultimate Manifestation Journey Ltd, Suite A, 82 James Carter Road, Mildenhall, IP28 7DE, United Kingdom.